While government legislation and environmental concerns continue to create an impetus around going green in the automotive market, what do today’s car buyers really think?
Here's a glimpse
- One in five in market buyers now expect their next purchase to be a fully electric car
- Who's losing out? 14% fall in buyers saying they would choose a petrol vehicle for their next car
- Be in the know: A fifth of buyers want dealers to be able to tell them about new models
Fill in the form below to download the full guide containing highlights from our survey carried out in November 2021 amongst 2,000 in-market car buyers, to understand what steps retailers can take now to get ahead of the game.
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Sources: eBay Motors Group Insight Panel, March 2020 and November 2021. Online views of 2,000 in-market car buyers (soul or joint decision makers when buying a car), nationwide representation aged from 18 to over 65, 55% male and 45% female, 25% new car buyers and 75% used car buyers. Conducted by Insight Advantage, an independent research company.
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